Industry Insights

Stay on top of key industry information with our studies, publications, and insights on homeownership.

Aerial view of houses in a neighbourhood

Welcome to Industry Insights

Helping mortgage industry professionals deliver added value

At Sagen, we’re proud to provide industry-leading knowledge and expertise on the health and state of the Canadian market. Our market research is important to our business on many fronts. It provides the opportunity for us to better understand the buying intentions and homeownership perceptions of various segments within the housing market while offering advice to homebuyers during the homebuying process.

November is Financial Literacy Month

It's time to assess your financial health! Learn the three key ways you can practice financial literacy this month.

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Homebuying Trends of New Canadians

This study was done in collaboration with Environics Research and the Canadian Association for Financial Empowerment and included 445 people who we define as New Canadians, who were born outside of the country and immigrated to the country within the past 10 years.

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2024 Homeowner Trends & Financial Fitness Study

Our 2024 study provides a snapshot of Canadians’ homeownership attitudes and financial fitness. This study was done in collaboration with Environics Research and the Canadian Association for Financial Empowerment, amongst Canadians who purchased their first property within two years prior or plan to purchase within the next two years.

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National and Regional Housing Market Updates

Our Regional Risk Managers produce a monthly Housing Market Update as a value-added service for our customers. You’ll find relevant information in the commentary section on each report, along with current statistics such as:

  • Number of residential sales
  • Average home price
  • Sales-to-listing ratio
  • Unemployment stats
  • Year-over-year comparisons